(Duration: 0 hours, 35 minutes)
The purpose of this unit is to help trainees identify, target, and address customer's needs by employing a variety of selling strategies and techniques.
At the conclusion of this unit, trainees will be able to explain and give examples of how to correctly identify a customer's needs, describe and explain the value of selling benefits vs. features, and identify five popular techniques for closing a sale.
- • Introduction
- • 01: Identifying Customer Needs
- • 02: Selling Benefits Versus Features
- • 03: Closing the Sale